I’m a product designer and strategic consulting executive who’s traded in a life on airplanes for a simpler experience on the beach and the mountain.
These days you can catch me wandering the halls of “Fortune One” in the Strategic Exploration Group - a low visibility, high impact operating unit inside the NextGen division where we focus on hardware design and sensor fusion systems.
I spent much of 2019/2020 defining how virtualized D2C cannabis sales work as Chief Product Officer of Proper and supported a group of stellar women in bringing the NWSL to Los Angeles as creative director at Angel City.
I also advise and invest in companies I believe will dynamically reinvent unexpected categories, fundamentally change the way products are manufactured, or have interesting takes on what a modern consulting firm looks like.
In 2013 I founded Siberia, a product design and engineering consultancy that serviced clients spanning startups to large scale tech companies and Fortune 500 organizations. While leading the team we expanded from our first studio in New York City to include studios in San Francisco, London, and Berlin leading to our acquisition by Medialink (now part of United Talent Agency) in 2017.
In previous lives I was the Executive Creative Director of IPG Lab, Technology Experience Lead at Co:Collective, and Founder of the mobile and emerging platforms agency MIR which was acquired by Publicis in 2011.